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Thursday, July 29, 2021

‘Snow Cinema’ UAE’s first theatre in snow

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Snow Cinema‘ is the first theatre in snow launched in UAE by none other than Majid Al Futtaim. For the first time ever, Ski Dubai and VOX Cinemas have joined hands to create a stunning one of a kind cinematic experience. Set in Ski Dubai’s white wonderland – Snow Cinema!

Imagine, having hot chocolate in your hands, cozy blanket, popcorn besides you with your desired movie in the big screen ! Seems like a dream but this snow cinema has given our dream a reality. First ever snow theatre in UAE, as UAE has never fails to give us a’wow’ moment.

Packages of this theatre are as follows – There will be three type of packages including seats for two, Seats for three and VIP chalet for four. This packages includes movie tickets, water bottles, popcorn and hot chocolates.

With the price of tickets , Snow Cinema customers also get a rental snow wear package that includes jacket and pants, fleece gloves, socks, boots, a beanie hat, a blanket, wireless headphones and a dedicated locker. All clean, washed and disinfected after each use.

Snow Cinema is the latest innovation from VOX. VOX Cinemas also recently launched the Middle East’s only operating drive-in cinema. During temperory closure of movie and other venues in Dubai due to the pandemic. Located on the rooftop of the Mall of the Emirates.

Cameron Mitchell, CEO at Majid Al Futtaim Cinemas and Majid Al Futtaim Leisure and Entertainment, said: “Today’s guests are becoming increasingly discerning and demand a more engaging and dynamic experience, making it essential that we continue to evolve and experiment. The launch of Snow Cinema… follows the Vox Cinemas Drive-In at Mall of the Emirates earlier this year.”


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